{"id":354577,"date":"2022-11-17T11:51:43","date_gmt":"2022-11-17T10:51:43","guid":{"rendered":"https:\/\/www.omnium.cat\/?p=354577"},"modified":"2022-11-17T11:51:45","modified_gmt":"2022-11-17T10:51:45","slug":"els-carrers-treuen-la-llengua-per-incentivar-lus-social-del-catala","status":"publish","type":"post","link":"https:\/\/www.omnium.cat\/ca\/els-carrers-treuen-la-llengua-per-incentivar-lus-social-del-catala\/","title":{"rendered":"Els carrers treuen la llengua per incentivar l\u2019\u00fas social del catal\u00e0"},"content":{"rendered":"\n<p style=\"text-align: center;\"><strong>\u00d2mnium Cultural engega una gran campanya de publicitat exterior a diferents localitats catalanes perqu\u00e8 els ciutadans es converteixen en activistes per la llengua<\/strong><\/p>\n<p><br \/>Barcelona, 17 de novembre de 2022 &#8211; La campanya Treu la llengua, comparteix el catal\u00e0! d\u2019\u00d2mnium Cultural pren els carrers de diverses ciutats del pa\u00eds per incitar a la ciutadania a convertir-se en activistes per la llengua. La campanya \u00e9s una crida a utilitzar \u201cdesacomplexadament i amb orgull\u201d el catal\u00e0 per revertir el descens del seu \u00fas social en els parlants claus pel futur de la llengua, com els infants, els joves o els nous parlants, i en \u00e0mbits estrat\u00e8gics com l\u2019audiovisual o les plataformes digitals.\u00a0<\/p>\n<p>Per aix\u00f2, el desplegament de la campanya compta amb una gran acci\u00f3 visual a l&#8217;intercanviador de les l\u00ednies L5 i L3 a l\u2019estaci\u00f3 de Diagonal del metro de Barcelona. Unes boques gegants que treuen la llengua recorren el llarg passad\u00eds de m\u00e9s de 70 metres que connecta les diferents l\u00ednies. La imatge tamb\u00e9 estar\u00e0 present a m\u00e9s de 95 parades de metro, a 13 estacions de Ferrocarrils de la Generalitat de Catalunya (FGC) i gaireb\u00e9 200 expositors situats a parades d\u2019autob\u00fas de Barcelona, L\u2019Hospitalet, Sabadell, Badalona i Terrassa. Treu la llengua tamb\u00e9 estar\u00e0 present a 80 tanques publicit\u00e0ries repartides per tot el territori. A m\u00e9s, una cinquantena d\u2019autobusos urbans transitaran diferents ciutats durant les properes setmanes, compartint el catal\u00e0 per all\u00e0 on passin.\u00a0<\/p>\n<p>\u00d2mnium reivindica que la llengua catalana \u00e9s una eina de cohesi\u00f3 social i autoestima col\u00b7lectiva i que \u201ccal compartir sense vergonya\u201d perqu\u00e8 segueixi \u201cgenerant lligams, igualtat social i comunitat\u201d. Per aquest motiu, i m\u00e9s enll\u00e0 de la campanya f\u00edsica als carrers, \u00d2mnium tamb\u00e9 engega diferents accions, iniciatives i projectes perqu\u00e8 tothom es pugui convertir en activista\u00a0 la llengua catalana.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00d2mnium Cultural engega una gran campanya de publicitat exterior a diferents localitats catalanes perqu\u00e8 els ciutadans es converteixen en activistes per la llengua Barcelona, 17 de novembre de 2022 &#8211; [&hellip;]<\/p>\n","protected":false},"author":243,"featured_media":354578,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"post_headquarter":[],"post_project":[],"class_list":["post-354577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-ca"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO 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